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Zhangjiajie Inbound Tourism Keeps Booming Even in Winter Days

Published: Nov. 14, 2024
As a UNESCO World Natural Heritage Site and China’s first national forest park, Zhangjiajie has always been a popular travel destination among international tourists. But this year, the number of international tourists booms. Recently, even the colder and colder weather has not dampened tourists’ enthusiasm for visiting Zhangjiajie.
Zhangjiajie National Forest Park
Zhangjiajie National Forest Park
1. The most recent data from Zhangjiajie National Forest Park shows that the average number of visitors is around 20,000 per day.
 
2. By early November this year, Zhangjiajie Grand Canyon had received 427,300 foreign tourists, accounting for nearly a third of the total number of tourists received. Among them, the largest number of tourists came from South Korea, reaching 242,500, followed by those from Europe, the United States, and Southeast Asia.
Tourists in Tianmen Mountain, Zhangjiajie
Our tour groups in Tianmen Mountain, Zhangjiajie
72 Strange Buildings, Zhangjiajie
72 Strange Buildings, Zhangjiajie
3. By November 11th, this year's outbound and inbound passengers at Zhangjiajie Airport exceeded 500,000, up 65.5% compared with the peak time of 2019, making it the no. 1 among all the non-capital airports in central and western China.
 
4. To meet the increasing needs of international tourists, Zhangjiajie Airport now operates 14 international passenger air routes, with more than 100 international flights per week at its peak, connecting cities such as Busan in South Korea, Bangkok in Thailand, Kuala Lumpur in Malaysia, Jakarta in Indonesia, and Hong Kong.
 

Why is Zhangjiajie becoming more and more popular?

1. First, Zhangjiajie boasts rich natural scenery and unique ethnic culture. The geological movement in Zhangjiajie has created a wealth of natural scenery, such as Tianmen Mountain, and Yellow Dragon Cave, each with its own unique features and attracting a large number of tourists. Additionally, Zhangjiajie is the habitation of several minorities, such as Tujia, Bai, and Miao, whose culture and customs provide tourists with a unique experience.
 
Bridge in Zhangjiajie Grand Canyon
Glass Bridge in Zhangjiajie Grand Canyon
Tourists in Zhangjiajie Grand Canyon
Tourists in Zhangjiajie Grand Canyon
2. The Hallelujah Mountain suspended in the air in the movie Avatar was filmed in Zhangjiajie, which greatly increased Zhangjiajie's international reputation.
 
3. The popularity of social media, such as TikTok and Twitter, has helped more and more people know about Zhangjiajie.
 

Zhangjiajie is doing more to welcome visitors.

1. Rich Activities

Zhangjiajie has launched a series of “tourism+” products that combine the scenic area’s unique features, and held events such as the Zhangjiajie Marathon, the Global Tourism Innovation Week, music festivals, and motorcycle carnivals to attract visitors of different ages and interests.
Yellow Dragon Cave, Zhangjiajie
Yellow Dragon Cave, Zhangjiajie
Ancinet buildings in Zhangjiajie
Ancinet buildings in Zhangjiajie

2. Improvement of Tourism Services

The travel facilities in Zhangjiajie are constantly improving, so is the quality of tourism service. For example, the cable car at Tianmen Mountain and the underground river tour at Yellow Dragon Cave provide visitors with rich experiences. In addition, more and more professional staff also bring convenience and good experiences to visitors.
Zhangjiajie Cruise Tour
Zhangjiajie Cruise Tour

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